When it comes to clothes for kids, parents ask themselves: will this outfit make it through the day? Can this outfit combat a spilled babyccino? Is it durable for big outdoor adventures? Will it last through hours of play? Is it comfortable for my child? Melbourne mum, Melanie, struggled to find unique yet practical and durable outfits for her own son, Arlo, and shared her concerns with her mother-in-law, Lesley. Together, they started hand making their own one-of-a-kind garments in the hope it would give Arlo a sense of individuality, freedom and comfort to play. They eventually launched Mr Willo, their online shop, earlier this year.
The collection includes one-off and hand-made pieces inspired by a rock ‘n roll aesthetic and the forward thinking fashion of Melbourne’s northern suburbs. Released just in time for summer, the Dobeli shirt range is made with lightweight cotton and comes in fun retro prints. The debut Guthrie collection has been named in honour of little Arlo’s namesake, American folk musician, Arlo Guthrie. Each of the shirts are handmade with a mix and match of 100 percent cotton fabrics, including: flannelette, linen, denim and chambray cloth, so they look good and feel nice against your little one’s skin.
Mr Willo is handmade and designed by Melbourne family duo, Melanie Grattidge and her mother-in-law, Lesley Bakker (who has two grown misters of her own). Melanie is mum to son Arlo, the inspiration behind the label. To see more and purchase your own Mr Willo threads, head to their website. You can also keep up to date with their latest collections via Facebook, and Instagram.
This is a sponsored post, thank you for supporting the sponsors that support child mags blog.